A Continuous Lean

A Continuous Lean

Going to San Francisco

A SFCA and Tailor's Keep Photo Diary.

Michael Williams
Jun 03, 2026
∙ Paid

One of the things I like about the newsletter format is that it allows me to share stories large and small. Not every post is meant to be a big thought piece or profile; sometimes, I just feel like it’s interesting to see the everyday things I would share when I started out way back when.

During the process of making a jacket with Tailor’s Keep I ended up going to San Francisco three times over the course of probably eight months or so. Each time I got a chance to explore the city and visit some interesting places —like the great shop Presidio Post (photos below) or Sam’s Burgers — not to mention the beloved Verjus. Through these fitting visits, I amassed a collection of photos from my enjoyable experience working with Tailor’s Keep to make a jacket I will own forever. My affection for San Francisco being what it is, I didn’t want these images to just sit in my archive, but instead I wanted to share them with everyone here.

Below are a mix of the Tailor’s Keep team, shop and surroundings. Plus some captures around town on my Sony A7CII and a few 35mm film scans just for fun. Hope you enjoy.

A streetcar on 35mm. I love this photo. I will never forget seeing the streetcars the first time I visited SF. I can say that they still hit you.
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