More Than we Probably Deserve.

A Q&A with Battenwear's Shinya Hasegawa.

People don’t understand how hard it is to build a clothing brand. Even with serious connections and financial resources, it’s a bit of a crapshoot. It feels like consumers are shielded from the challenges of the business despite all of the info that is out there about what goes into making things. Despite “radical transparency” it turns out that a lot o…